企业网站关键词的选取其实也就是让你给自己网站一个定位。企业网站在建设初期，一定要注重网站内部的优化，而内部优化又是由关键词来决定的。所以如果你把关键词定错了，后面所做的一切努力都是无用功。一旦到了那种情况，想要再从头来过基本就不可能了。所以选对了关键词，网站的方向就把握对了，接下来就可以放心地去做SEO网站优化了。
Enterprise website keyword selection is actually let you give your site a positioning. Enterprise website is in construction initial stage, must pay attention to internal site optimization, while the internal optimization is determined by the key words. So if you take the words will be wrong, after all the efforts are futile. Once in that situation, want to start all over again is impossible. So choose the key words, the direction of the website will hold, then you can rest assured to do SEO website optimization.

关键词当然不能乱选，所以要掌握一定的技巧。北京网站建设为您介绍几个选择关键词的技巧。
Key words: of course not, so we should master certain skills. Website construction in Beijing to introduce you to a few select key skills.

1、关键词选取需要能为我们带来效益
1, words are chosen for our benefit

一个没有商业价值的关键词，你就是做到第一又有什么用呢？我们建设网站就是为了利用网站来盈利。而网站的盈利又是依靠关键词的。所以为了让SEO带来更大的经济效益，我们必须选择有商业价值的关键词。
A no commercial value of the words, you are to do first what is the use? Our construction site is to use the web to profit. While the site's profit is also relying on key words. So in order to allow SEO to bring greater economic benefits, we must choose the commercial value of the key words.

2、关键词的指数和竞争力是关键词选取的重要因素
In 2, key words index and competitiveness is the key to select the important factors

无指数的关键词代表没有人搜索，既然没有人搜索，那么就代表没有什么商业价值。也有一些特殊情况，百度可能不显示这些关键词的指数，但是它确实有一定的搜索量。这时候就要具体问题具体分析了。量力而为地做SEO对你来说十分重要。
No index key words representing no human search, since no one search, then there is no commercial value. There are some special cases, baidu may not display these key words index, but it does have a certain amount of search. At this time we should concrete analysis of concrete problems. Act according to one's capability to do SEO are important to you.

3、前期网站关键词优化要适中
In early 3, site optimization keywords should be moderate

太难的关键词，你的SEO能力达不到。而太简单的做了也没有意义。所以一定要选择你有信心能够做上去的关键词。
Too difficult words, your SEO capacity in the. Too simple to do nothing. I must choose you to have the confidence to make up the key words.

4、选择关键词思维要开阔
4, choose key words thinking to open

众所周知一个很热门的关键词是很难做SEO的。但是你又十分需要这个关键词，怎么办呢？这时候你不妨将思维发散一下，选择这个词的长尾词或者扩展词作为你的关键词。这样不但你能够将你原本想要做的关键词做好，并且如果将长尾词做好，带来的流量一点也不必单纯的关键词少，反而会更多。所以，在做SEO时，如果遇到了瓶颈，不如换个角度去考虑这个问题，也许问题就很容易迎刃而解了。
As everyone knows a very popular key word is very difficult to do SEO. But you really need this key word, how to do? You may be thinking divergent, choose the word long tail word or extend the words as you words. So that not only can you will be what you were trying to do key words well, and if the long tail word well, the flow a little also not simply words less, but more. Therefore, when doing SEO, if encountered a bottleneck, as another angle to consider this problem, maybe the problem is very easy to be smoothly done or easily solved.

当把有意义的关键词都选择好了以后，我们就要着手开始SEO了。这时候你要将你的竞争对手分析透彻，也就是学会读他网站的数据。比如他的收录数、反链数、以及文章质量等等。在这之前，你首先要学会分析他的关键词。所谓知己知彼百战不殆，如果你能够看透你对手做SEO的方法，掌握了他的动向及手段，那么只要你的网站用户体验做的比他好，你的网站就会轻而易举地超过他。
When the meaningful words are good choices, we're going to start SEO. This time you have to put your competitors of thorough analysis, is to learn to read his site data. For example, his collect number, chain, as well as the number of quality. Before this, you must first learn to analyze his words. The so-called know yourself as well as the enemy yourself, if you can see your opponent to do SEO method, mastery of his movements and the means, so as long as your website user experience as well, you would be an easy job to exceed his.